[PDF.63cm] Managing Electronic Media: Making, Marketing, and Moving Digital Content

Managing Electronic Media: Making, Marketing, and Moving Digital Content

[PDF.xc17] Managing Electronic Media: Making, Marketing, and Moving Digital Content

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 | #960792 in Books |  2010-03-05 | Original language:English | PDF # 1 |  .99 x7.60 x9.24l,2.21 | File type: PDF | 432 pages

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||0 of 1 people found the following review helpful.| great|By Michele Therrien|loved the text! Very easy to comprehend and user friendly. The text also provided a great wealth of information to students and readers alike.|0 of 0 people found the following review helpful.| Turn it Off.|By CL Havas|*I've updated this review to list alternatives to this awful text. I've dropped it a|About the Author|Joan Van Tassel, Ph.D., is an Associate Professor at National University. She was an award-winning television producer for ten years, wrote on technology and technology management for The Hollywood Reporter, and consulted with major companies on

Managing Electronic Media recognizes the changes in technology in the global marketplace and the impact these innovations have on media organizations and their integral business practices. It goes beyond the typical media management book by covering media enterprises as large scale businesses that must operate in a converged environment, rather than in separate silos of activity.

Managing Electronic Media lays...

You easily download any file type for your gadget.Managing Electronic Media: Making, Marketing, and Moving Digital Content   |  Joan Van Tassel, Lisa Poe-Howfield. I was recommended this book by a dear friend of mine.

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